CASE STUDY - 03
PAINTBALL WALES
A phone-first site for North Wales' longest-established outdoor paintball park, in Snowdonia.
ROLE - Design & development
STACK - Next.js 14 · TypeScript · Tailwind
TYPE - Marketing site · Local SEO
YEAR - 2026
Warrior Woods, Snowdonia
THE OLD BANNER
Paintball Wales has run outdoor paintball in Snowdonia for over twenty years. Longest-established park of its kind in North Wales, and they have been on BBC, Radio 1 and S4C. Groups still landed on a single busy banner: prices, phone numbers and slogans stacked over a photo, hard to read on a phone, which is where most days out get planned. The job was a site that looks like the woods and makes it obvious how to enquire.
The old promotional banner
WHAT REPLACED IT
Photos from the park, a tight palette, and an enquire path on every page. Each kind of group gets its own page: stag and hen, birthdays, kids' low-impact sessions, corporate days, and the travelling roadshow. Visitors land on the right day out. Staff get cleaner enquiries.
Next.js 14, TypeScript, Tailwind, hosted on Vercel. Phone number, address, hours and the enquiry inbox live in one config file, with comments, so the owner can change a number without opening a component. Structured data and location copy are in from the start so the park can show up when people nearby search for a day out.
- Phone-first layout
- A page per type of day out
- Photo gallery
- Enquiry form (Formspree)
- Local SEO and structured data
- Single-file site config
WHERE IT STANDS
The site is live. The owner can keep contact details current without a developer. Built and hosted on Vercel.
Visit live site →